Social Media and Content Creation Intern
Zoetis

Madison, Wisconsin

Posted in Pharmaceuticals


This job has expired.

Job Info


Position Summary:

Zoetis is committed to offering enhanced and integrated solutions to help our customers. Precision animal health tools and cattle management software can help improve producers' decision making, right down to the level of the individual animal, to maximize health and well-being, performance and sustainability across livestock farming operations.

We are seeking a curious, creative and self-driven social media and content creation intern to play an important role in nurturing prospects down the customer journey funnel, turning inbound leads to advocates.

What you'll get to do:

Grow our content engine.

  • Have hands-on experience interviewing customers and tech experts, and then turning that information into educational blog articles, how-to content, testimonial videos and more.
  • Write short, digestible copy for digital advertising to build awareness and grow consideration.
  • Explore new ways to engage and reach our target audience and track success.
  • Deepen writing skills with coaching from an experienced team and outside content experts.
  • Contribute to public relations efforts by writing content to support media outlet needs.
Build our social media presence.
  • Take ownership of social media content across core channels - especially TikTok, Instagram and Twitter.
  • Foster relationships with customer influencers and strengthen influencer marketing program.
  • Contribute to social media strategy, content calendar and ad campaigns.
  • Ideate new ways to surprise and delight customers and/or followers.
Support across marketing functions.
  • Collaborate with all marketing team members.
  • Report and evaluate content and social media metrics to help refine and improve.
  • Support sales team through marketing materials.
  • Help with regional event planning.
  • Understand and navigate the CRM and create lead nurturing content based on persona to aid sales efforts.
  • Helping gather and distribute positive customer feedback.
  • Identify opportunities to reward advocates and amplify their positive experiences, such as referral incentives and online reviews.

Key Responsibilities:
  • Social media management
  • Content creation and distribution
  • Supporting key marketing and communication efforts

At Zoetis we are passionate about our customers and the animals in their care. We discover, develop and manufacture the world's most innovative and effective products for animal health-medicines, vaccines, diagnostics, genetic tests, biodevices-and we are creating the next generation of integrated solutions and services to support this evolving industry. We know our people drive our success. Our colleagues are proud of our company culture and the meaningful role we play in caring for animals. The Zoetis Core Beliefs define the commitments we make to our colleagues, our customers and our stakeholders every day. They have guided the creation of our award-winning workplace and our proud position as a leading partner of choice in animal health.

www.zoetis.com

Qualifications (Training, Education, & Prior Experience):

Education:Completion of Sophomore year education toward a Bachelor degree. Marketing, journalism, public relations communications or related degrees.

Knowledge, Skills, Ability Requirements:
  • AP style knowledge
  • Strong oral and written communication skills
  • Social media management and content creation experience
  • Self-motivated and willing to learn
  • Familiarity with how customer relationship management (CRM) and content management system (CMS) tools work

OTHER: Agriculture background or degree pursuit helpful but not required.

Full time

Intern (Trainee)

Colleague

Any unsolicited resumes sent to Zoetis from a third party, such as an Agency recruiter, including unsolicited resumes sent to a Zoetis mailing address, fax machine or email address, directly to Zoetis employees, or to Zoetis resume database will be considered Zoetis property. Zoetis will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.

Zoetis will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. This includes any Agency that is an approved/engaged vendor but does not have the appropriate approvals to be engaged on a search.

Zoetis is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status or any other protected classification. Disabled individuals are given an equal opportunity to use our online application system. We offer reasonable accommodations as an alternative if requested by an individual with a disability. Please contact Zoetis Colleague Services at zoetiscolleagueservices@zoetis.com to request an accommodation. Zoetis also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as employment eligibility verification requirements of the Immigration and Nationality Act. All applicants must possess or obtain authorization to work in the US for Zoetis. Zoetis retains sole and exclusive discretion to pursue sponsorship for the acquisition or maintenance of nonimmigrant status and employment eligibility, considering factors such as availability of qualified US workers. Individuals requiring sponsorship must disclose this fact. Please note that Zoetis seeks information related to job applications from candidates for jobs in the U.S. solely via the following: (1) our company website at www.Zoetis.com/careers site, or (2) via email to/from addresses using only the Zoetis domain of "@zoetis.com". In addition, Zoetis does not use Google Hangout for any recruitment related activities. Any solicitation or request for information related to job applications with Zoetis via any other means and/or utilizing email addresses with any other domain should be disregarded. In addition, Zoetis will never ask candidates to make any type of personal financial investment related to gaining employment with Zoetis.


This job has expired.

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