Director, Marketing (Degen & Complex)
Zimmer Biomet

Westminster, Colorado

Posted in IT
12 days ago


This job has expired.

Job Info


Job Summary

Zimmer Biomet is a world leader in musculoskeletal health solutions. Our team members are part of a company with a heritage of leadership, a focus on shaping the future, and a mission dedicated to alleviating pain and improving the quality of life for people around the world.

The Director, Marketing is a key global leader in the Spine organization and is responsible for directing the development and execution of comprehensive marketing plans, programs, and budgets to meet company sales profit objectives and optimize market opportunities.

Principal Duties and Responsibilities
  • Oversee the formulation of marketing strategies and tactical execution including pricing, selection or market segments for special emphasis, promotional and advertising support of sales, and specifying the necessary product characteristics.
  • Directs regular review of markets and products to identify promising opportunities for creating separate product businesses and specialized professional areas.
  • Personnel management of the product managers.
  • Provides direction, mentors and evaluates; gives constructive feedback to increase effectiveness, efficiency, and continuity across functional areas to meet company goals and objectives.
  • Participates in conventions and professional exhibitions to maintain company image and remain aware of product requirements and new market opportunities.
  • Prepares long range, annual, quarterly, and monthly forecasts for each product line.
  • Analyzes forecasts variances and recommends corrective actions to minimize future back orders or potential obsolescence.
  • Reviews forecast for product requirements and originates plans and objectives to continually be competitive with or ahead of market needs.
  • Develops and maintains technical product knowledge and expertise and contacts with key surgeons and customers within the market by attending medical/scientific meetings, conducting presentations, in field relationship building with key business and physician stakeholders, and seminars while gathering competitive information.
  • Develops and manages assigned budgets for administration and marketing activities of the products that are assigned to this responsibility.
  • Analyzes budget variances and recommends corrective actions.
  • Conducts market research activities to analyze and identify market needs and issues.
  • Collaborates across all business units in order to create strategic vision that align to product initiatives outside of the Spine business unit.
  • Coordinates and directs advertising and promotional programs and evaluates overall effectiveness.
Expected Areas of Competence
  • Has the ability to work cross functionally and influence a vision with different cross-functional team members and business units to achieve platform goals.
  • Ability to communicate both orally and in written form with a clear and concise manner.
  • Excel at making business presentations.
  • Strong analytical skills and outstanding interpersonal skills.
  • Ability to lead a team, influence others, and through strong organizational skills, handle increasing levels of responsibility.
  • Energizes all levels of the organization to deliver on business goals and objectives.
  • Demonstrates characteristics of high potential for future development opportunities.
  • Microsoft Office Suite; general knowledge of medical device business including the science, products (Zimmer and competitors), research and commercialization process, manufacturing, marketing, and sales.
  • Knowledge of medical device market and experience in spine is a major plus.
  • Knowledge of products within assigned group, surgical process, selling process, regulatory process, development process, and marketing strategies.
Education/Experience Requirements
  • A minimum of a Bachelors degree in marketing, sales, engineering or equivalent discipline is required
  • A minimum of 10 years of product management experience, sales experience, product development experience or equivalent experience in the medical device or healthcare industries is required.
  • A combination of education and experience will be considered.
Travel Requirements
  • Up to 40%
Additional Information

EOE/M/W/Vet/Disability

At Zimmer Biomet, we believe in The Power of Us, which means that we are stronger together. We are committed to creating an environment where every team member feels included, respected, empowered, and celebrated.

As a Zimmer Biomet team member, you will share in our commitment to providing mobility and renewed life to people around the world. This is why we offer you a competitive rewards package that includes medical, dental, vision, life and disability insurance, wellness incentives, employee assistance programs as well as paid time off for vacation and holidays.

Compensation Range: $171,600 - $232,200


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