Brand Activation Manager - Central South Region

Columbus, Ohio

Posted in Retail
about 1 month ago

This job has expired.

Job Info

Brand Activation Manager - Central South Region (20023235)


We're looking for a Brand Activation Manager to lead marketing for Chipotle's Central South Region. You are passionate about Chipotle, have a strong background
in hyper-local marketing, and continually build expertise of your DMAs. You are intellectually curious, think outside of the box, and are driven about
understanding how to connect with consumers and reach specific and varied
markets. As the regional marketing leader, you will build and shape the
perception of the Chipotle brand in your markets through partnering
cross-functionally to develop and execute multi- channel marketing. This role
reports to the Director, Brand Activation.


In addition to following Chipotle's policies and procedures, principal
accountabilities include, but are not limited to:

  • Launch marketing in key markets by understanding objectives, building
    strategy and creating activations.
  • Build a deep DMA understanding to communicate or "activate" marketing
    initiatives in a way which is most meaningful to local consumers.
  • Monitor local and personalized marketing trends and incorporate best
    practices into Chipotle's initiatives
  • Lead implementation of marketing cross-functionally and manage outside
    partners to complete all work.
  • Partner with consumer insights and operations to understand market
    performance and growth opportunities.
  • Build community initiatives to reinforce how Chipotle
    is Cultivating a Better World.
  • Support launch of national campaigns by locally activating in key
  • Support regional operations team.


  • 7+ years of experience in cross-channel local/hyper-local marketing, with
    field marketing experience preferred.
  • B.S/B.A. in Marketing, Business, or similar undergraduate degree.
  • Cultivates Creativity: Creates new and innovative ways for the organization
    to be successful.
  • Strategic Mindset: Sees ahead to future possibilities and translates them
    into breakthrough strategies.
  • Collaborates: Builds partnerships and working collaboratively with others
    to meet shared objectives.
  • Communicates Effectively: Delivers information in a way that conveys a
    clear understanding of others' needs.
  • Manages Complexity: Making sense of complex high quantity and sometimes contradictory
    information to effectively solve problems.
  • Action Oriented: Takes on new opportunities and tough challenges with a sense of urgency, high energy and enthusiasm.


Food served fast doesn't have to be a
typical fast food experience. Chipotle
has always done things differently, both in and out of our restaurants. We're
changing the face of fast food, starting conversations, and directly supporting
efforts to shift the future of farming and food. We hope you'll join us as we
continue to learn, evolve, and shape what comes next on our mission to make
better food accessible to everyone.

Chipotle Mexican Grill, Inc. (NYSE: CMG) is
cultivating a better world by serving responsibly sourced, classically-cooked,
real food with wholesome ingredients without artificial colors, flavors or
preservatives. Chipotle had over 2,600 restaurants as of December 30, 2019, in the
United States, Canada, the United Kingdom, France and Germany and is the only restaurant company of its
size that owns and operates all its restaurants. With more than 83,000
employees passionate about providing a great guest experience, Chipotle is a
longtime leader and innovator in the food industry. Chipotle is committed to
making its food more accessible to everyone while continuing to be a brand with
a demonstrated purpose as it leads the way in digital, technology and
sustainable business practices. Steve Ells,
founder and executive chairman, first opened Chipotle with a single restaurant
in Denver, Colorado in 1993. For more
information or to place an order online, visit WWW.CHIPOTLE.COM.

Primary Location: Ohio - Columbus - 8889 - 333 W Nationwide-(08889)

Work Location:
8889 - 333 W Nationwide-(08889)
333 W Nationwide Blvd
Columbus 43215

This job has expired.

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