Associate Creative Director, Cross Meta Visual Systems

New York, New York

Posted in Retail

Job Info

Meta is looking for an Associate Creative Director to join the Cross Meta Design Systems team driving coherence of the Meta brand in product. Visual Systems is a pillar within the Cross Meta Design Systems team focused on mobile and web surfaces, shared product primitives, and libraries that scale the Meta brand across our Family of Apps (Facebook, Instagram, WhatsApp, and Messenger) and Reality Labs (Quest, Portal, and more). The mission of our team is to provide creative direction that defines our identity in product and to create dynamic and engaging experiences. In every context, we aim to build a connection between our products and the people who use them. We do this through defining visual systems that enable brand expression including iconography, illustration, motion, and design system primitives. We also craft guidance and supporting structures that ensure our brand remains consistent, coherent, and harmonious when used at scale. This person will collaborate with our art directors, product teams, and brand team on driving our visual design standards and quality. This role would propose creative concepts and strategies, guiding development and shipping design that will resonate with our global audience across various forms of expression. The ideal candidate is a detail-oriented creative practitioner, with a passion for design systems and holistic thinking, who strives for simplicity, and is known as a strategic partner to their cross-functional peers. They should have the ability to adapt to various creative styles and mediums, and know how to work in product.

Associate Creative Director, Cross Meta Visual Systems Responsibilities:

  • Lead creative development of visual elements and systems in collaboration with various design groups from product designers, art directors, communication designers, illustrators, and external partners
  • Collaborate cross-functionally, balance the needs of stakeholders, and break down complex requirements into simple, compelling solutions
  • Able to clearly articulate concepts/vision with cross-functional teams and vendors (internally and externally) by driving towards shared milestones
  • Create, inspire, and sustain a culture of excellence with a focus on craft and quality on the work
  • Collaborate with product and engineering teams to identify opportunities for product enhancements that would bring greater brand expression and elevate the quality of our work
  • Lead the development of culturally sensitive and appropriate creative for multiple global markets, ensuring that it feels relevant and useful
  • Alongside the Design Ops, align on key priorities with cross-functional teams to build shared goals, milestones and objectives

Minimum Qualifications:

  • 8+ years experience encompassing interaction design and visual design with proficiency designing across platforms and surfaces
  • 8+ years experience working cross functionally with teams such as marketing, brand, product, design, engineering, and user research
  • Experience building and shipping applications or software across a variety of platforms
  • Experience leading design direction across various multidisciplinary teams with the experience to identify visual design opportunities and elevates the overall product experience
  • Experience to represent work to a broader product team and other leaders, clearly and succinctly articulating the goals and concepts
  • Experience to flex thinking from strategy to creative to user experience to tactical
  • Understanding of how and when to go to a high level view vs zooming in close to the details
  • Proven presentation, interpersonal, and communication skills, with the experience to communicate complex, sometimes abstract, concepts clearly and persuasively - Can explain the "whys" behind decisions and direction, is open to being wrong, and has a point of view and can represent it with conviction
  • Experience to take design feedback and incorporate it quickly
  • Knowledge of design principles related to design systems, brand, marketing, and publishing with understanding of UX design, digital product design, information hierarchy, user-flow, and typography
  • Experience coordinating, directing, providing creative direction to contractors, agencies, and in-house designers
  • Successful in fast-paced environment that requires managing many dependencies including independent time management, task prioritization, flexibility, and keen experience to identify problems and proactively work towards solutions
  • Track record of operating independently, demonstrating creative leadership, being detail-oriented, and delivering results in a highly organized manner
  • Experience bringing clarity to complex, sometimes ambiguous projects and processes

Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.Facebook is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at

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