WSOC TV is searching for high-energy Marketing Executive that is passionate about helping clients grow their business. Charlotte, NC is DMA 21 - one of the fastest growing Markets in the country aided by the status as the Nation's second largest financial center. WSOC TV is looking for a sales leader who recognizes opportunities, a skilled prospector and can build prospects into long-term business partnerships. Linear and digital Media experience, understanding of media products, platforms and industry trends and embraces change.
What we look forQualifications:
- Generating media revenues for Cox Media Group Charlotte and its entities to meet or exceed predetermined revenue goals
- Create revenues by working collaboratively with Sales Manager, Research, Digital and support teams to create sales presentations to key primary, secondary and prospective accounts
- Service and secure mutually beneficial relationships with local businesses, agencies and individuals that want to reach their target audience through various advertising channels and services
- Consistently prospect for new business and build a qualified full pipeline of sales prospects
- Analyze client marketing goals and develop needs-based solutions to exceed revenue goals
- Oversee campaign execution and analysis on all campaigns
- Work collaboratively with internal partners to drive revenue
- Bachelor's degree in business, marketing, sales, or related field preferred.
- Some fields may require additional certifications or licenses.
- Comprehensive and current knowledge of company offerings and industry trends.
- The drive and energy to manage multiple accounts while looking for new opportunities.
- Minimum one years' experience in sales, preferably in the media field.
- Excellent verbal and written communication skills.
- Strong problem solving and analytical skills
- Ability to understand client needs and handle the negotiation process.
- Strong time management skills.
- Computer skills, especially MS Office and CRM software.